Lead Scoring
Which leads are worth a call: weighted rules or a model learnt from your own history, grades A-D, and what happens at each line.
13 steps · 7 questions · 3 screens on this shelf
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Lead Scoring Models
How leads are scored: weighted rules on what a lead is and what it has done, or a model trained from the leads you converted and lost. One is active; grades A-D, and what happens at each threshold.
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Records
Lead Scoring Rules
A rules model's lines: what is tested, and the points it adds.
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Lead Score History
Every score a lead has been given, by which model, and what it set off.
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